The Walt Disney Company CRM Project Executive in London, United Kingdom

We are seeking an experienced candidate to fill the position of CRM Marketing Project Executive on a 12 month contract, based in Hammersmith London.

The successful candidate will work to achieve the attendance, room nights and revenue goals for Walt Disney World Resort in Florida and Disneyland Paris. They will also manage the booking, revenue and per diem goals for Disney Cruise Line through CRM – with a primary focus on the delivery of a set of key data-driven email communications projects. They will support the business and the CRM Manager by developing, implementing & reviewing effective CRM campaigns & projects.

Responsibilities :

  • Responsible for planning and implementing key CRM projects to meet the short- and long-term needs of the business for Walt Disney World and Disney Cruise Line

  • Scope the business requirements for new CRM projects (most specifically, data-driven dynamic email campaigns), taking into account the needs of key stakeholders

  • Engage with internal contacts and external agencies to fully scope costs, timings and KPIs for each project

  • Apply solid project management skills to implement these projects and monitor costs and timings to achieve agreed milestones, adhere to budgets and deliver against KPIs for UK & Ireland

  • Ensure all CRM projects are tracked with relevant reports and develop a full review document for each project – the goal being to ascertain key insights/actions that can inform future planning

  • Assist with the day-to-day activities within these projects for the CRM programme as required – including the briefing and sign-off of email campaigns, ensuring delivery on time by supplying briefs/assets/feedback and sign-off in a timely manner

  • Ensure a good relationship is maintained between the UK CRM team and our wider stakeholders by adhering to Disney best practices

  • Support with future planning & recommendations to develop the DDI CRM projects, keeping them effective & current / ahead vs. the market place

  • Liaise with The Walt Disney Travel Company marketing and sales team as needed to ensure the smooth implementation of all projects

  • Responsible for approving CRM marketing collateral, ensuring that it adheres to the Disney Destination Brand guideline

  • The role is focused on UK & Ireland, however some CRM support may be required for the expansion into EMEA

Basic Qualifications :

  • Data-driven email/CRM project management and marketing experience, ideally in a major multi-national marketing environment

  • Exceptional organisational, project management and communication skills to execute projects successfully

  • Proven ability to influence throughout relevant levels of a highly matrix organization

  • Experience in consumer marketing

  • Experience of eBroadcast platforms

  • Ability to project manage CRM/email marketing projects and campaigns

  • Computer literate (Word, Excel, e-mail and PowerPoint)

  • French language skills desirable but not mandatory

Company Overview :

Whether you channel your passion to inspire a lifelong memory through a theme park or a larger-than-life superhero, you'll grow your career with a world-renowned innovator. That means creating endless possibilities for your own future - and the future of entertainment we bring to audiences everywhere. Apply now!

Additional Information :

  • Some travel may be required – potentially to Disneyland Paris or another of our DDI offerings

Job ID: 532889BR

Location: London,United Kingdom

Job Posting Company: Disney Parks & Resorts