The Walt Disney Company Associate Manager, Digital Marketing & Social Media in Lantau Island, Hong Kong

Career with a Difference

Hong Kong Disneyland delivers world-class service and lifetime memories for our Guests. As a Cast Member, you will be an important part of the Disney Show. Working at Hong Kong Disneyland offers you the opportunity to participate in comprehensive training and experience excellent career development opportunities.

Interested in a career with a difference? Join us now!

Responsibilities :

  • Responsible for creating, maintaining and executing social media and digital campaigns

  • Develop and curate on-brand and shareable content regularly with in-house creative team, PR team and agencies for various social media channels to support brand building, promotions and events. Coordinate with different business units to ensure the consistency and accuracy of messages across all the social media and digital channels

  • Develop digital advertising materials with the creative and media agencies to drive traffic to or external direct/in-direct channels

  • Report results of social media results and to provide strategic insights. Drive Paid Search & Programmatic Media results and reporting

  • Assist the manager to develop and implement a social media strategy across different social media platforms in HK, China and other international markets in Asia

  • Act as an in-house expert in the social media and digital space, and provide advice on best practices, trends and emerging platforms

Basic Qualifications :

  • Bachelor degree holder in communications or marketing management or related discipline

  • Minimum 5 years of experience in developing content and managing social media or digital marketing campaigns, exposure in top digital or social media agency/ MNC is preferred

  • Experience in travel, lifestyle, entertainment or consumer products is an advantage

  • Knowledge of popular social media platforms, including Facebook, WeChat, Weibo, Instagram is a must and social media analytics tools

  • Strong interpersonal skills to interact with internal and external partners

  • Good analytical skills and presentation skills

  • Excellent command of written and spoken English, Chinese and Mandarin

Job ID: 555389BR

Location: Lantau Island,Hong Kong

Job Posting Company: Disney Parks & Resorts